So the media makes it seem like things are going any which way they have an alliance to. I don’t believe surveys that ask invasive questioning or anything that may cause you to hesitate to answer with honesty because it has a stigma attached.
For example, I don’t for one second believe surveys and preliminary polling for voting occasions as the truth fo the matter.
I do however think there is something in search trends. People think what they type into Google’s little search box is private and a nonjudgemental means of one0-way communication, making me believe what people search is more honest, and can make better assumptions/predictions.
Interestingly enough, there is a correlation of Trump supporters with guns, disregard for the environment and racism according to search trends… so take from that what you want. But whatever, someone telling you they’re a racist in a survey would be rather surprising, so you have to get creative…
Anyway, trends always seem favourable in elections – US-Trump, Brexit & now for the General Election. Until you do comparative trend searches of those who ACTUALLY went to vote despite registration numbers (we aren’t at a place where we can digitally submit our votes from behind our monitors and between Netflix episodes just yet).