On insurance forms and my agency’s website, I’m labelled as a Strategist. But I’m not sworn by any one title, as my career-history illustrates quite well. I like to think of myself as born into the age of digital mutants – poly-orientated, emoji-dialogue, Kardashian-following, adaptive hybrids who HAVE to be able to visually articulate what we think and feel. We HAVE to immerse ourselves in story-telling to be heard. We HAVE to justify our decision-making with social currency and vanity impressions. The industry/digital-world/internet-of-things doesn’t require unilateral thinkers since the chaotic, incoherent visual language of our audience changed. But yeah, in summary, I like to solve problems, so I’m a strategist :)
I love people. I love community. You may call me “creative”, but I think I’d call myself “curious”. I’ve had the privilege of working with some of the world’s coolest, craziest, boring-est and booziest companies in the world, such as Red Bull, Google, Samsung, Martell Cognac, Porsche & more.
